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Archive for January 2015

Depth and Breadth in your IP

Go on. Ring it up.

 

I love depth.  It’s the stupid little things in any property, whether it be videogames, books, movies, television, theatre, the little “added value” touches and cookies that tell an audience that the team building this property really gets it.  They get what to is to be a fan (or at least they have someone on staff who does with the clout to make it so).  Fans respond (usually positively).  Go on.  Call the number.

Resolute

New Year’s resolutions are always a funny thing.  You look back, you look forward, you take the opportunity to make a change in the way and direction you plan to move.  Sometimes you look back and think “Yeah, that was a pretty good year.” and your resolutions are minor, cosmetic.  New haircuts, a resolve to wear less black or to stop screening your calls.  Sometimes, particularly after a crappy series of events, you want to make a sweeping declaration.  You want to clear the table, flip a fat finger to the universe and stride into the New Year with grace and terrible purpose.

This year’s resolutions are simple ones for me.  Scheduling.  They’re all related to it.  I’m capable of doing a great many things, of pulling projects out of the broken wind from my *ss and adding just one more thing to the never ending checklist.  But at some point I have to specialize.  I have to step back and say, just because I *can* do this thing, doesn’t mean I *should* do this thing.  So this year, the resolution is to become a better diplomat.  Learn to say no with resolute grace.  Let’s see where that takes us.